Did Microsoft purposefully leak tablet photo?

I am a frequenter of Gizmodo.com, a website dedicated to provide the latest in the world of electronic gadgets. But I am not sure how popular this website is with the common man, certainly not as popular as msnbc.com (which is a partnership of MSN and the NBC Universal). And the chances of seeing a photo of Microsoft latest tablet is much higher from msnbc.com than Gizmodo.com. If an article in the msnbc.com says that Gizmodo.com has published the Microsoft's latest offering in the gadget world and then publish the same photo in their website, it can very well be concluded as a 'curious case'. And to notice that the photo published in Gizmodo.com and then in msnbc.com is more professional than most of the ad campaigns that we see around the curiousness of the case just notches up a couple of levels. The control Microsoft can have over the contents on msnbc.com is not something I have really researched on, but for eyes such as mine, tired of seeing corporate games, I am quite convinced where the leak has really happened from. And as they say 'no publicity is bad publicity'